We love the work our clients produce and we want audiences to love it too. We celebrate the brilliance of our genre amongst an informed and curious audience online, on air, and in print, elevating our client’s profiles in the process. We deliver high profile media campaigns, identify new opportunities for growth and amplify our client’s passion. We formulate a media relationship that not only meets our clients’ objectives but leverage opportunities to exceed them.
The industry today requires nimble solutions to increase impact and visibility. Our lateral approach opens new avenues useful to unlock potential with creative partnerships.
In highly competitive environments in which arts and music coverage are vying for attention in the national and international media, Nicky Thomas Media consultancy is adept at finding creative ways for music and the arts to be heard and noticed beyond the traditional arts pages in the national and local press, on radio and TV.
To build the reputation of an organisation or individual artist, Media & Communications
Campaigns, and Brand Development Creative Partnerships are tailored to:
Presenting a balanced portrayal of an organisation or artist within the context of its industry is crucial for maintaining its continued success in a highly competitive market. Arts and classical music can often be side-lined in the media and we all as a result have to compete even more forcefully for coverage to keep arts and classical music on the news agenda.
Whether launching a new festival, series, concert hall, arts administration or conductor or consolidating a company’s current reputation, media relations is an integral part of the long-term planning and business strategy of any music organisation, company or individual. A sustained, measured and balanced communications strategy can actively affect the valuation, reputation and ability of an organisation or company to achieve its ambitions.